Articles in this issue include;
• BILLING Billing the unbillable
The days of free content are coming to an end, but just how do you charge for things - and can the billing be part of what makes it premium content?
• BILLING In it to win it?
Mobile operator billing is still very popular with the punters. With Payforit 3.0 just around the corner, how is this billing tool developing?
• BILLING New tools
Operator billing may be popular, but there are still many other new ways of billing for content
• APPS Out of the garden
Are apps just a return to the walled garden, or can they really deliver for telemedia?
• PUBLISHING Publish and be damned...
News media companies can no longer afford to give content away free online - so how can they make it something consumers will buy?
• PRS Confidence returning
Phone crediting, charity donations and even politics are all rehabilitating PRS.
• TV PSMS voting: Back by Christmas?
Many had hoped to see PSMS voting back on our screens by the end of the year. That now looks unlikely...
• MARKETING Movie magic
Mobile and online video advertising is getting a lot of attention - is this the future of marketing?
• MARKETING Adding apps into the mix
We examine how apps can be used to market brands
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